I started Ye Olde England Tours in 2013. As far as I know, I was the first person in Britain to do what I do. In fact I was so pioneering that I was thrown off Viator/Trip Advisor as back then such activities were very tightly controlled on that website and you have very certifications… Continue reading Coronavirus Diary 42 – Necessity is the mother of invention
Tag: Advertising
Marketing – Medieval Style
It’s easy for us to think that Marketing, Advertising and Corporate Branding are all relatively recent developments that plague our modern life. However when I was at the excellent Knights of St John Museum in London yesterday I was reminded that in one way or the other, advertising has been with us since times immemorial.… Continue reading Marketing – Medieval Style
Twitter Etiquette – Is Twitter just for twits?
That’s the question I’m asking myself after doing my best to use this apparently essential social media tool. Firstly to declare my interest as they say on political shows, I’m not much one for Social Media. I just see most of it as a waste of time and resources with the resources being my time… Continue reading Twitter Etiquette – Is Twitter just for twits?
Best TV adverts and commercials
This week marks the 60th anniversary of the first television advertisements on British television with the creation of the first Independent Television channel to take on the BBC which famously (and in my view, thanks heavens for that) doesn’t show any television advertising. Maybe it is because in the U.K. we all very easily able… Continue reading Best TV adverts and commercials
Making Book Promo Videos
The more observant of you may have noticed this blog post is a day or two later than normal. Partly this is because I’ve been a bit unwell and partly it is because I have been very busy making some book promotional videos. Book promotional videos are a relatively new tool in the authors ever… Continue reading Making Book Promo Videos
Charity begins at home but is it now big business?
Every now and then comes a heartening good news story whether it is one of those homeless people who help a passerby only to end up the centre of a massive fundraising operation or the story I wrote about last year about a man who was about to commit suicide only to be talked out… Continue reading Charity begins at home but is it now big business?
Falling out of love, with Football
Today is the one year anniversary since the London 2012 Olympics. I’ve said how much before I enjoyed it but what I didn’t realise at the time would be how it changed sport for me and it seems I’m not the only one. In Britain, the number 1 sport is and usually was football (soccer)… Continue reading Falling out of love, with Football
Stephen Liddell 